Ironbear opened this issue on Jan 17, 2003 ยท 256 posts
VirtualSite posted Tue, 21 January 2003 at 10:34 AM
Our model requires us to work with a higher volume of new merchants than other sites and that presents some challenges Tim, this would be fine save that the merchants who have been locked out could be helping you with the new ones, teaching them the merchandizing tricks, all that stuff. By throwing out the very people who can help you, you've made your job tougher. Sorry, bud, but this is starting to look like a tap dance. Like you accused IB, you've made your mind up, and now you feel you have to justify it. The reasoning just stretches further and further. Your business model may provide you with challenges because of the nature of the product, but the rules and regs you're imposing ad lib are simply defeating your own methods: that's basic business theory. You're not like Sears, with a "house brand" in every department; online purchasing doesn't allow for that kind of exclusivity. When people buy online, they want, more than anything else, convenience: being able to make all of their purchases in one spot. I honestly cannot believe DAZ doesn't have a MP presence here, because if it did, the impulse buying would no doubt skyrocket, even if it was a couple of bucks more than buying at their home site -- it's all about convenience. I mean, think for a moment. A product gets mentioned in the threads (which they invariably do), and imagine how much more traffic the store would get if you could say, in almost every case, "Yep, we sell it here." "You want V3? She's right here -- two bucks higher than at DAZ, but she's here, along with almost everything made thus far for her." But to impose exclusivity as a merchant requirement? Sorry, Tim: this ain't Tiffany's or Neiman-Marcus. This is WalMart, and there's nothing wrong with that.