Too true in my life at least... Folks either think there is a secret look good button and we can achieve what we do instantly (not realizing they may in fact be asking us to work 48 hours with NO break and no sleep to bail their arses out as in some of the contracts I have gotten called in on in the last moment before something goes live), or they think we are having such great fun and since we were "born" this way, after all, why should they pay?