Who can truly say what a thing is worth? One may dispute public opinion but one cannot deny it. In the case of Victoria, the response has been such that she can truly say "You love me... you really love me..." The best business deals are those where both buyer and seller are satisified. I would take that as defacto evidence that she is priced fairly. Zygote does not rely upon us to survive- our business is a minor part of their revenue. In some ways it is just the opposite. They could walk away from us tomorrow without financial regret, choosing to deal solely with those who understand the rules of business. They are a business and subject to business economics. Zygote has publicly stated that their pricing is based upon total return, not solely profit per unit. They also stated that they would happily reduce price per model to $5 if total sales dollars were to more or less equal those of fewer sales at higher prices. So if we truly want lower prices, the solution is for all of us to buy more models, not less. It is precisely this principle in action that has caused the incredible price reduction of computers over the last 20 years. Comparing this to Barbie marketing is simply absurd. Mattel's approach was to incite the non-critical and natural greed of children using this to force the hapless parents to part with their money. Later, it was modified slightly and aimed at the collector. I can spend $100 on dinner for 2 and have an enjoyable hour and a half. Next year I will still be enjoying my affair with Victoria. Value is a relative thing. There is no paradox in the different attitudes directed towards Zygote versus the Renderosity store. Renderosity has traditionally been a source of free product only. Zygote was always understood to be a business. When Renderosity chose to add a commercial outlet people felt betrayed. I disagree with that sentiment, finding it quite illogical and a victim of misplaced emotion. Please do not be offended if I feel the same about your argument.