STORM3 opened this issue on May 16, 2000 ยท 60 posts
STORM3 posted Wed, 17 May 2000 at 6:50 PM
Wow! I get back here and It seems in the meantime that WW3 has broken out and the questions I raised about Vickis pricing have been turned back to the earlier debate about the Store and this site. Let me state for the record I believe the Store is a good thing; I support it on or off this site. I had questions about commission rates and the commercial strategy, which were answered by Jack. The bottom line on all of this is that this site needs to earn money to survive in its present form and also if it wants to grow. If Jack and the team get it wrong people will "virtually walk". That is a heavy burden and I do not envy them their task, nor their massive input into making this place happen. I am sure they all have had many sleepless nights planning, working and worrying. Bast I understand your emotion but I think your words were written in haste, in the heat of the moment. We have all been there, dog-tired and emotionally blasted. There is no hidden agenda that I am aware of, just people genuinely interested in the future of their online home, expressing themselves and their concerns with varying degrees of ability and wanting to discuss issues that they feel are important. As Ikyoto pointed out the fact that debate happens makes this place a community and as such the right to debate and even dissension should be respected on all sides with the one proviso, that the debate is carried out in a civilised manner. Now can we please get back to the issue and as Jim Burton suggested "chill out". Chad thank you for joining in, you have every right to and I hope you do not take my questioning Zygote's pricing as an attack but I think you got it wrong this time. You rightly point out that Poser users are "demographically unique" with the greatest proportion being non-commercial users. Price comparisons with other non-Poser model markets (which are aimed at mainly commercial and industry users) do not work because they are completely different markets. If any commercial producer were to charge 100s of dollars for single Poser Models they will earn very little from the vast majority of Poser users and consequently have a tiny market share percentage and penetration. This has implications for the market's awareness of the products of those companies and their influence on the market. It also usually entails higher marketing costs for products (Zygote currently enjoys a very high profile among Poser users which probably equals low marketing costs for their Poser products). And despite having to balance the internal production economies of Zygote there is more to business than sales and profit. There is also goodwill, market share maintenance and even dominance, all of which have a real dollar price tag when estimating the value of a company. Looking at the Victoria downloads page here it is possible to get some idea of the number of Victoria units sold. The downloads vary but peak on some items at around 1,800. Taking into account factors such as failed downloads and curiosity, I would estimate you have sold around 1200 units to users of these forums with maximum sales of about 2000 in general, less than 10% of this 15,000-strong-market. Perhaps if Vicky were around $50 and all her accessories in a pack costing $20 you might have had a significantly greater market percentage which would have given you equal profit but a much stronger leverage on future sales of Vicky developments and products. It would have also generated much greater goodwill (in the business sense of the word). In addition to all of this there is a large and growing skills pool among very talented Poser users who are pushing the models far beyond what Metacreations envisaged for Poser 4 and this has future consequences for the market. On that issue I want to ask you a question. When I look at Victoria I am reminded of the "eyes" developed by Bushi, Nerd and Bloodsong; by the changed body structure developed by Torino (Eve); and by the transparency mapped hair developed by Grey (I think he was the first) and further developed by Kozaburo and then Allerleirauh and many others. How much was Victoria and Zygote influenced by these developments? STORM