Money is not always constant, which makes the psychology of what RR refers to a very valid point. Money may have been easier to come up with a single month, and harder other months (caused by car payments, property taxes, etc, etc, etc). Those that have or can earn enough from their art to not worry about this roller coaster have trouble seeing that sometimes. A monthly fee also causes one to analyze the worthiness which usually focuses like he said on the now and not the before. I know I prefer to join once (when I know the money is there) and then let it ride for 6-12 months without worrying about it again, rather than having to consider and justify every month. He also brings up a good point that Daz will have a harder time locking those on the fringe in, which is why I brought up the diversity issue. When you don't have V3 and you have nothing really to buy, while it may be of value over the long run, the mind doesn't really see it that way, because maybe it's tough to warrant that particular month. I don't know if there is a solution persay, I know it wasn't Daz's fault really in forcing the monthly issue, against popular demand, and I agree that one has to look at the value and the long run when they join a club like Daz, versus one of the pay once subscription services. Also, the addition of the fact that you are paying to pay less (but pay nonetheless) is something to consider. I guess the best advice is to find the most cost effective method for your situation and go for that, but I don't think it was ever RR's intent to expect the shirt off their back. It's all logistics, rather than intent.