We'll see how it shakes out. personally it all reminds me a bit of the Betamax and VHS wars. We all know who won, and it wasn't the better technology... rather it was the one that was mass produced, the one consumers had adopted as it was cheaper and non-proprietary... there was more available in the VHS format. We can also talk about PCs and Macs in that regard too. Macs are overall a better computer for years, but the proprietary software and the price of the box favour most people to buy PCs. As you can see... even if you're better, it doesn't always guarantee raving success. I haven't seen D|S so I cannot say if its a good or bad application, what I have heard about it says its far better than Poser. But I have a high investment in Poser and Poser related products, and a strong unwillingness to change due to that, and so that's the uphill battle D|S is going to face. I do think DAZ has considered that situation though. As I said, we'll see. Its in the future, nothing to worry about now... at least for us consumers.