DAZ also has continuing development costs, brokerage fees, bandwidth charges, and store fees to set against its income (they sell one big-ticket copy of Poser per customer compared to DAZ selling multiple smaller packs at their store). Very few DAZ products will sell as well as Victoria, or even Michael. And of couse not everyone who buys Poser buys stuff from DAZ (OK, unfortunately, nor has everyone who buys stuff from DAZ BOUGHT Poser). I do agree that they will need to work on their non-refund customer interaction if the they want D|S to thrive, particularly with new users.