Two dear Poser-universe friends of mine have been doing this with their products. I never had the heart to ask why, because they've both been so kind to and supportive of me. Clearly, what most customers want is to be able to decide for themselves what comes first. It's very easy for us to add our own exclamation points, or to remove them when those "first" items become less crucial. I have to agree ... just name the folders logically according to what's in them. If your product requires more than one folder in a library, use the first letter of the product's name. For example, let's say you've created a character set for M3 called "Weirdo." Weirdo comes with separate MAT and clothing texture folders for the Pose library. Name one "Weird_MAT," and the other "Weird_Clothes." (Conversely, I don't know why so many people still feel compelled to start MAT pose folders with "MAT." That abbreviation doesn't have to be the first word in the folder name.) Yes, "W" comes towards the end of the alphabet, but even the lagging "W" can be president (ba-dum-dum.) If the content provider is worried that "Weirdo" will languish unused because it's at the bottom of the list, they can suggest, in the ReadMe, that the user should add their own "!" to the folder names. I can see why DAZ chose to use a symbol to keep all their M3 and V3 folders contiguous to one another, but it still carries a sort of "me first! me first!" appearance. Of course, in a polite world, ladies do come first. (Insert bad joke from the first Austin Powers movie HERE.) I don't think "name and shame" is necessarily a good idea. I do think we should be able to talk frankly about faulty or disappointing products, but intentional humiliation gets out of hand. If you don't believe me, read the Copyright Laws forum.