Maybe people should save inflammatory words like "racism" for where it actually exists. I agree that the use of "ethnic" to mean "non-white," as it is so frequently here in the United States is absurd, but to accuse either the content provider or the store itself of "racism" in this case is just wrong. You need to evaluate the spirit in which the potentialy offending words are used, you've conveniently failed to do that, here. In my humble opinion, the word "ethnic" didn't need to be used in that ad copy, but what minor insensitivity may be read into that useage is absolutely not the same thing as true racism, which is malicious. Obviously, neither DAZ nor dalinise intended malice, racism, or anything negative at all with this product or its ad copy.