Forum: Poser - OFFICIAL


Subject: merchant advice

dagmath opened this issue on Apr 01, 2004 ยท 31 posts


hauksdottir posted Fri, 02 April 2004 at 11:30 PM

There are 2 kinds of beta testers... 1) People who are critical. They will take your product apart and tell you how to make it better. If there are flaws, their keen eyes ought to catch them. If there are tweaks which can add value or flexibility, they will suggest what to do. However, if you are fearful or angered by criticism, offering your baby to sharp-fanged slathering monsters to paw over might be hard to do. 2) People who make pretty gallery pictures and gush to the world about how wonderful and easy to use your product is. Having a couple of "name artists" use your models almost guarantees sales because your work is before the eyes of their fans. If it is honest praise, it is invaluable. If it is a striking image, it will stick in the mind of potential customers. When asking artists, try to match the product to somebody who would most likely use it anyway: a maritime artist would be able to do justice to that galleon mentioned above, whereas somebody who specializes in tiptoeing fairies in flower bikinies might not, no matter how good they are as artists. Successful merchants need the advertising but also need the perfectionism of a good critic. When you are ready to put the package in the hands of beta-testers, advertise that need here. When you choose beta-testers, try to get not only PC/Mac and Poser 4, ProPack, Poser 5 spreads, but also at least one person with sharp eyes and one person with beautiful images in their gallery. Oh, and somebody should proof-read your ad copy. Text which is part of an image doesn't get caught by spell/grammar checkers, and who wants to be embarrassed by a typo in the name of the product? Carolly