Yep, the British "Action Man" is the local branding of "G.I. Joe", who started out on the sixties as quite 'real' WW2 American. So, anyone want to do a Garand? There were quite a few alternatives, similar size but more crudely made. There was also some overlap with the Barbie-type figures, where the same mould might make a green Army jeep, and some flashy off-roader for Ken and Barbie.