The 50% cut is why I don't sell much here. I have the majority of my store at Poser Pro's, and am now beginning to sell a lot of things at Daz. If I sell things in my own store for a 90+% profit (Paypal takes VERY little) as opposed to the 50% I get from say here, yet sell half as much I'm still doing quite well. As for the thousands of visitors to Renderosity ... the Product Showcase is there to be advertised in, and unless the rules have changed ANY store can advertise in there. Plenty of eyeballs :D And thousands of sales is a rarity unto itself. Hundreds of sales is not uncommon, but thousands generally isn't normal. Of course I only know what people have told me of their sales, not all sales of all merchants.