Disney knows that most buying/viewing decisions are made based more on what the kids want than their parent's views on copyright policies. Kids would still want to see the latest Disney flick if you told them Michael Eisner ate puppies for breakfast. They're far more worried about some moralistic boycott by the religious right. Even so, I don't know that they've put any more clothes on the Little Mermaid and Princess Jasmine despite complaints by some that they're too scantily clad. For every time that boards and CEOs listen to the PR department, they're probably a hundred where they listen to the lawyers and accountants. Fear of some potential loss trumps intangible promises of customer goodwill. I imagine they're afraid that if they loosen their hold on their precious property even the teeniest bit dire consequences will follow. I'm not a copyright lawyer so I don't know how true that may be but they obviously seem to believe it. Lucas may choose to adopt one policy, Disney and Paramount have different lawyers and accountants and as long as the law is on their side, they choose to do it differently

"Democracy is a pathetic belief in the collective wisdom of individual ignorance." - H. L. Mencken