It wasnt an advertising in PC connection which by the way is mac and PC...but mosttly mac, since they purchased mac warehouse a couple of years ago. The product was on sale on the magazine for 199.95, but curious labs already explained that it was a mistake on the catalog. PC connection is a catalog not a magazine. I'm glad we will have a new version of poser, but i'm dying to see what its capabilities are ...i mean new...and why the curious lab website doesnt say anything about it yet...If it was surprise PC connection ruinned it, at least for me. thank you