Attached Link: http://www.google.com/search?q=inaneness

oooh - you got me there Kendra :-)! I've seen the phrase used - hence my assumption it was a commonly used phrase. My bad. Not venom - annoyance. I've not been among the most vocal Rendo-bashers since the Pink Pony - I blast at them from time to time on specific issues, just like now. What ticks me off is the fact that the place DOES cater to the lowest common artistic denominator and is pretending it's not. Calling a DVD film full of rendo-stuff for underground art movie means that a) you've got no clue about the genre, and b) can't be assed to look it up or c) as Lillian said - make the phrase fit the purpose - not use a word to describe it accurately, which loops towards a and b again. It also doesn't help that it apparently seems that all PR is good PR, or anyone noticing something is good. If that's your view on marketing, you may want to brush up a little. As for my expertise here - I was in advertising before I went into the IT-industry. ~S