Targeting them at children is also a good way to sell toys and merchandise. Once Lucas got such massive chunks of Hasbro and Galoob (20% of one and a third of the other?), he starting making long advertisements in lieu of movies. Ho-hum. I refuse to pay $10 to watch somebody's ad for a stupid boring repetitive video game. Just drop the brat and the robots down some black hole and go back to story-telling without worrying about shooting enough video of the race sequences or designing characters which will look good molded in plastic. Carolly