Forum: Carrara


Subject: The next question.

mclarsen opened this issue on Mar 03, 2001 ยท 19 posts


graylensman posted Mon, 05 March 2001 at 7:38 AM

Okay, I'll tell you, but I promise you your lives will never be the same again... Currently i work for Hill PHOENIX, a Refrigeration Display manufacturer. We make those cases in grocery stroes that show off the meat, veggies, deli stuff, frozen foods and ice creams. I do the graphic design for sales literature, direct photography, graphics for a gigantic trade show booth, design logos, some web stuff, and actually model 3D illos of proposed case designs developed by engineering. (Okay, now next time you go into a grocery store, you won't help but to notice the cases now...hahahahahahahaha!) Like a bunch of us old timers, I too started off cut and paste with galley type, hot wax, clip art you actually had to clip (or hope that someone else didn't get the last slick) and typesetters who would say, "well you can cut those letters to tighten the kerning, can't you?" Oh yeah, and we were insane enough to cut rubylith for four-color illustrations.