I made this point on another site: I don't think e-frontier needs to tell us anything. They have a built-in market of existing users. Let's face it: all they need to say is "Poser 7 pre-order. Click here" and tons of people will click and pre-order.
The list of features and benefits are for the people who are "on the fence" and may be debating about whether they should spend the money.

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