lol, we don't like our computers being made to look stupid... What if they start on my washing machine, oh no they're pocking fun at my hair-drier. but we're happy to broadcast the same old put downs of the Mac, we're now in 2007. Time to revise you're old prejudices, search the net, Macs cost about the same as any brand named PC. And Mac's are just as versatile, in fact they can run all that PC software too. So they are more versatile. I don't think the adverts make PC users look stupid.