Though I'm an AS fan and I have supported them for a while by buying quite a lot of their products (and yes, I purchased Alice the first time around), this sets off alarms in my head.

Make morph, sell 500+, pull it off, create big controversy over pulling it off and continue showcasing it in all their renders, creating huge demand then put it back for sale for a limited time only. I guess it's a great way to hype something up for sales but it just looks bad IMO.