One of my local photo stores sugested a Smith-Victor http://www.smithvictor.com/
KT-750.  Currently, Smith-Victor offers the equivalent "KT750U THRIFTY BASIC KIT"
http://www.smithvictor.com/products/detail.asp?prodid=100&id=14&pid=1&s1=Lighting+Kits&s2=Photoflood+Kits&nm=KT750U+THRIFTY+BASIC+KIT
List price $190 ... on adorama.com both models are $135. 

It seems to be a good beginner setup. 

OTOH, other experts may suggest more powerful lights.  YMMV. 

from the adorama.com website ...

The Smith-Victor KT-750 consists of: 2 10" Reflectors, 1 5" Reflector, 3 Sockets & Cordsets w/Stand Mounts, 3 Raven Aluminum Stands, 3 ECA 250w Photoflood Lamps, 1 Corrugated Carrying Case, 1 Imaging with Light Guide. 

The Smith-Victor KT-750U consists of: 2-10" Reflectors, 1-5" Reflectors, 3-ECA 250-watt lamps, 3-Socket & cordsets, 2- 32" White bounce umbrellas, 2- UM6 Umbrella mounts, 3-RS8 stands, 1 Imaging with Light Guide.  

When purchasing, double-check about the carrying case. 

With studio lighting and photoflood lamps, you will need to consider the color temperature rating of the lamps. 

--
Martin