Personally, I feel like they lost their pesronality and brand image with this move. WHile it is a nice site, it really does not look like the DAZ that I have known for 2 years. Why throw away your whole "look" when that is how the community knows you? I think, while the site is nice and easily navigatable, it now looks like any other site - it is not memorable. It is not DAZ. 
(That is just my opinion.)