Quote -  I think where some of the conflict comes from is the term "free stuff" for a product that many of us see as being akin to "here's a free cupcake I made for you which you can put on your table but you can't eat it."

Actually,  it would be more like "here's a free cupcake that I made, just don't go around selling the recipe, or charging others admission to look at it, please." ;)

/P