Thanks ockham & geoegress for responding.

I understand that there's two sides to every coin. And obviously everyone who sells here would like their items to sell well. But if we take V4 characters as an example. The site is overun with V4 lookalikes. It seems that many vendors think that a few dial setting changes and a re-texture is ample reason to charge the same as the real innivative, quality output from the likes of Frad, DM and Co . I've litteraly stopped buying Victoria characters now because I very much doubt there's a model out there that is significantly different enough to others I have already bought to tempt me into another V4  purchase. I don't mind paying top dollar for new, unique, quality products and I'm not suggesting that anyone should stop trying to sell what they have produced. But some sellers should truly ask themselves if their price points are realistic given the plethera of similar items available and the very difficult financial climate we are all experiencing at this time.