Quote - I'm also suspicious of 3D World's fairly good review of Poser 8 when there's a full-page ad for Smith Micro/ Poser 8 a few pages before the review. I'm not saying the ad influenced the reviewer, but if I were the editor, I would make sure there were no ads from Smith Micro in that issue just to make sure readers don't get suspicious.

3D World is probably the worst with it comes to believability.  They purposely use people who directly benefit from the software to write the review for it.  I quite buying the magazine when I read a review and the reviewer was the same person who wrote the tutorial book for the software.  His sales of his book is directly tied to how well the software sales.  I wrote 3D Magazine questioning this and their reply was that they needed someone who knew the software to write the review.