hey folks,
let me explain the shared coupons:

until now, coupons have come out of Renderosity's cut of product sales. so if a vendor submits a product at a 50/50 cut, and Renderosity issues a 25% off coupon, that 25% comes out of Renderosity's 50% share.

the new 'Shared Coupons' are a way for Renderosity to pass 50+% of the 'cost' of coupons to the vendors. For the vendors, they are basically a forced sale that they have absolutely no control over. there are tentative 'limits' informally discussed, but theoretically these shared coupons could go as high as 50-90% off. Renderosity has left no way for vendors to opt-out, simply a loophole where the coupons will not apply to products already on sale. if a vendor does not want to participate in a forced sale on their entire store, then they have no choice but to put their products pre-emptively on sale to avoid the shared coupons. as myself and many other vendors predicted, this will be confusing to the customer.

there is a slight conflict of interest in that customers want products as cheap as possible, and vendors want to be compensated for their work. i can tell you, however, that many of the vendors that put the time in to create quality products simply will not stand to have their products forcibly discounted to flea-market prices.

apologies for the confusion - hopefully this sheds more light on the issue.