Giving something away now to generate paid purchases later is a well-established business practice. DAZ certainly didn't invent it. Like that ridiculously low-priced inkjet printer you bought that requires frequent and expensive ink cartridge replacements.  Like Poser Debut, which is intended to whet your appetite for essential features in the more expensive versions.

Randall, if you ever come back here... I've noticed that the new DAZ Poser Store (which is really just a search that filters out Genesis and other non-Poser goods)  doesn't include everything for Poser. In other words, I'll see a Poser-compatible item under the general New Stuff search but it's not in the Poser Store. Anyone who confines their interest to the Poser store isn't seeing everything they're supposed to see.

Example from today: Poser File Cleaner (MAC)