Seeing as people are being 'nitpicky' about the name, lets get it right.

The company is called DAZ Productions Inc.

The website is DAZ3D or Digital Art Zone 3D

The program is DAZ Studio or DS for short and that name is trademarked, you'll find it on the splash screen when DS starts, on several of the help menu options and on the help/about daz studio pop up, as well as on the top left corner of the open program.