Maybe I'm just thick but I've seen products where it's hard to even work out what the product is, never mind who it's for. I click on a pretty promo image called "sublime for enchanted" or some such (ok, I made those up) and I have to dig deep to figure out whether it's hair or a texture or a character or an outfit or expressions or poses or what.  

Part of the problem is promo images with too much irrelevant detail in them, there's often no focus on the product itself. We don't really need to see the figure's shoes in the promos for a hair prop...