Quote - Just managed to watch the recording. Highly inspiring stuff... many thanks  :)

Brian is amazing. I bought an iPad Retina the other day so I can show the augmented reality 3D scenes at South by Southwest next week. It's inspiring to me too, both in the magnitude of the project, and that it is helping to revive one of my favorite archaic mediums of all time, the printed book, with a tie-in to the technology postulated to be killing it, the tablet.