Do a search in this forum for 'maxim' and you'll see how many other people have noticed it, too. I was surprised when I recently saw a car dealership in Avondale advertising themselves as The Giant, with an animation of their dealership's roof exploding upward as PoserDude (with the awful center-part hair) emerges from it. If I can get an idea of when it runs, I'll see about taping it.