When in the "What's New" part of the store, it's just... Ugly now... Two products across on  each row? Really? Eepscially with the first four items (not rows) being "Sponsored products"... It's just really ugly and is going to make new product releases get buried even faster...  Please consider going back to having at least four products across in each row...

At first, I thought you were trying to cater more to mobile users, but I loaded the "What's New" section on a Kindle Fire HDX 7" and it even looks like garbage on there.  I have no way to show a screen capture of how it looked on there, but you should know, it's only shows on product across per row on it. :( I don't use mobile to shop, and never would, but yuck!  It's really awful, even so...