Hmm, its an all new, all original product. I am not aware of a Poser product of the same name would you have a link by any chance?

As far as answering your question, I would guess it depends on what you are getting for example a product that is a full remake with new geometry and textures, i would expect full price. If an update just added some slight changes to conform with new application editions or something of that level I would expect an update to be either free or a very small charge.