Well thats totally counter to what we have already in place *(or sorry what the UK had) technically a DVD has no value, you're paying for a usage license which is transferable via first right of sale. ie you can sell a DVD if you want to when you finish with it. If you buy a DVD,CD or a book, you are technically paying for a virtual licence not a tangible good in the traditional sense of the word. Even if its on a solid medium.

I would love to hear how this concept of virtual media has no value will apply to things like a book I wrote on my computer, Digital photographs, 3D media, Intellectual property, patents. All of these things exist virtually not via a physical body.

I may not be able to tell treasure from monster, but I sure can tell shit from clay... :)