Their claim was that it was electronic, though, and that it occurred IIRC during the checkout processing which normally does not occur, in addition, there were a couple of points where they took a break for a week or so before stealing the info again. That was Rendo's claim, anyway.

I saw very, very few vendors who sold all their prime items at 3.50, though I did see quite a few who sold at least some of their backlog at that price.

The hacking was remedied at like the end of February or the beginning of March (can't recall which) and I think started at the beginning of January. Then you had that site redesign at... what was it, the beginning of the summer, or the end of spring?
In addition to that, you had another disastrous site redesign a year earlier. Rendo's claim is that the latest site design was necessary in order to not be taken off of Google's search results (Google passed a requirement that sites have to be 100% mobile compliant/accessible) And indeed, Google did just that. So now their search engine sucks a lot more than it used to, though it still brings up more hits and more accurate hits than Bing-- and their image gallery isn't nearly as slow or intrusive with the carousels (try as I might, I am unable to block element those things out of existence-- the carousel is gone, but there is a black void where it was that still separates the search hits. The other search engines just aren't remotely as good.) At least I found an add-on that blocks Google Books from the hit results...

Of course, the problem is that the side redesign is still broken even if you are a mobile user.