In the end, it all comes down to this: Money talks, everything else walks.

The problem that Poser VENDORS have to face is that the market there is based around a figure that's now over 10 years old. As many have noted, there's nothing technically wrong with Gen 4, and V4 works fine for most purposes. However, if you're a PA, there's no avoiding the fact that there are 10 years worth of competing products and freebies already out there. 10 years worth. So while there's a lot less that can be done with the figure that is going to be perceived as strikingly new and original, at the same time one has to compete against all the perfectly good Gen 4 products that are already mining the same niches. Add in the fact that the prices on much of that product has routinely been slashed to almost nothing and it's easy to see why the newer Genesis gene pools can be more attractive. Especially since the evidence seems to indicate that the DS user base is now larger than the Poser one.

That said, all of this really reflects less on Rendo and more on Smith Micro's general management of Poser: sharing a long ride on DAZ's Gen4's coattails, producing unpopular figure after unpopular figure for the base software and banking on a handful of superior features in their software to keep their market edge. Unfortunately for SM, the introduction of Iray has finally brought home how close the two programs have become in terms of quality, the list of "better" Poser features continues to shrink and the overwhelming support for Pauline here at Rendo... less than 50 products in six months... shows how poorly SM continues to understand the item that's at the very core of this business: the figure.