EClark1894 opened this issue on Jan 31, 2017 ยท 114 posts
RorrKonn posted Tue, 07 February 2017 at 9:13 PM
Razor42 posted at 10:13PM Tue, 07 February 2017 - #4296875
No "very very top vender" would be crazy enough to attempt such a thing in all honesty. I think you are seriously underestimating the amount of admin time and cost involved with building a successful web store for things like digital content.
Launching a figure from an independent store would limit its market impact, community inclusiveness and almost guarantee the failure of said figure. To be successful a new figure would be better off seeking a strong partner with marketing expertise and broader community reach. I honestly cannot see a single positive why taking a new figure release to an independent store front would aid the figure or it's creators success. Do you have any idea how much marketing capital it takes to get something like that off the ground? I would even have my doubts with partnering with one of the smaller market for such an offering.
A fragmented market can also be detrimental to customer experience. Even a top vendor can only create content at a finite rate, most customers would quickly become bored with such a slow release rate from a store." Nothing new today try again next week" hardly peaks customer excitement and purchasing interest.
Part of the benefit to me of being in partnership with one of the larger markets is the time it gives me to focus on creation of content, rather than the hundreds of other roles that would be needed to be fulfilled in an endeavour such as the one being described above.
That doesn't mean it isn't possible to be done, if that is what someone really wants to accomplish, but let me just ask what is the single most independent vendor store you know off? If you can think of a single one, try checking their traffic compared to the big guys with something like Alexa.com. One of the cores of successful business strategy is realising that attempting to do everything yourself can only hurt your prospects in the long term. What you are talking about is the opposite of a normal business progression, usually the more successful you become the more you look to form strong business partnerships that can help minimise some of the associated workload in general operations and grow the business without growing the workload.
Maybe if you could point out the benefits of what you are suggesting I could understand why you think any serious content creator would be interested in such a path?
I was just commenting on Tony's comment about sites being winners.
I think the only way a site would ever be successful was if they had there own characters.
So if you don't have your own characters ,then I wouldn't expect your site to rake in hundreds of thousands.
anyways Razor I agree with every thing ya said about business.
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