This is one singularly ill-informed comment. You want SM to give Poser away for free? How will giving away the one thing that makes them money and keeps them in business, keep them from going out of business? No, seriously, I want to hear this brilliant well thought out plan.

No one is saying give the program away for free but if Smith Micro thinks that all they have to do is create a program and then "others" will create assets that compare with other companies they are kidding themselves. My guess is that 99% of both Daz Studio and Poser users are hobbyists. Daz is adapting to the hobbyist while poser seems to think that they have no reason to adapt to the current user. I can only speak for myself but I jumped on the Daz bandwagon because of the content. If S.M. wants to live with M4 and V4 forever that's up to them but that thinking is want cost them a customer.. me!