@ dreamcutter: thank you for the list, when you look at it like that it should be an eye opener for many.

Where Poser falls short right now is content. Look at the other software's store: I want decent fantasy clothing with detailed armor and not much skin, check. Do I want fantasy with skin, check. Do I want sci-fi armor and critters, check. Do I want monsters,  check. Do I want great props with details and different shaders,  check. Do I want to import figures from a game and render them? Check. 

Now check the Poser store for the same. For its own figures.

If Poser' s owner wishes to move in a different direction with what content it commissions, distributes etc., that's their privilege. But it will lose despite the fact that the software itself is better. 

A large part of it also will be how their Poser content is presented and marketed in sharp contrast to the other side of the store.

Content marketing should get a bit less anemic whi.le the software is improved.

I used Poser since oh, let's see, 2007 or so I think, so while not as experienced as other here, i am a purely end user and want to see it succeed.