Personally, I prefer zips that save the the folder info (like those that start at the runtime folder). I don't mind if they stick the stuff in some area that goes against my own scheme, at least I can find it (where as with installers, you just have to hit search to locate the stuff if it isn't completely obvious) With a carefully crafted zip file, you can extract it and use it immediately (for newbies, or those of us who wish to play a little before working) and easily rearrange things as you please. It might not seem as professional, but sometimes being "homegrown" is better. I prefer a plain wrapper to an expensive shiny cover (as long as the product inside is of equal value) just my thoughts, eric