in the thread where the price was mentioned Kupa responded thus; "Let's talk a little more about basic business. When structuring a deal, you put out a number. The party you're dealing with counters. The number mentioned above was never countered, even after direct comments from us that we were expecting a counter. nuff said on that... The face room relies on a database of difference vectors and morph targets. We licensed that database at a reasonable, yet significant cost from a third party. We invested many months polishing, tweaking, interfacing and correlating this data to work with both the application and with our set of figures. Every new set of figures added to the face room represents man-months of time. The new figure's head needs to be precisely correlated so that it's unique mesh can be modified by the face room vectors and morphs, it needs testing and fine tuning, and it needs an updater for the database so the new head will be recognized. All this is quite an investment in time and capital. The time on our end has a cost above the physical costs. It costs us opportunites. Finishing the MAC version, updating MAX/LightWave/C4D plug-ins, translating into German, French, Japanese and possibly Spanish, and addressing any issues with the current code along the way. All these experience some fashion of a delay if we divert that focus to correlating new figures for the face room. Those are lost opportunties that need to have some value assigned to them. For that opportunity, we estimate the time needed and established a fee. That fee isn't written in stone. And ultimately only you, the folks that will use the Poser 5 face room can gauge whether it's useful or not. It's all a crap shoot until this lovely technology is in your hands." perhaps Daz is not in a position to come up with even half that $30.000 it's a risky endevor with Poser5 just out, and no knowledge how many people will go the upgrade route. and I might go an extra 10 or 20 for a vicky figure that works in the face room but i'm guessing if sales are not spectacular it'll be far more then that. though he did say that becouse they share the same mesh mike and steffy would count as one figure. judging by his comment about holding up other developement i'm sure our Mac friends will agree that the millis in the face room are not primarily important