Yes Bryce is not C4D,or Lightwave or Maya, Vue etc..etc. I have been around 3d apps for a long time, IMO its about what an artist DOES with the program, simple or complex as they may be(speaking of complex..Maya anyone?). And yes this is true in most cases. Having used many different softwares, I always look to the ones that keep it SIMPLE yet strong. Bryce is such a program. Given it needs a few tweaks or needed features(stress -needed- not competing features). Bryce should not be changed at all to compete with the larger programs. Why, you ask?....well again, because its very easy to get into, not to mention faaaar cheaper. Start to throw in those big features and watch the simplicity and your $$ money fly out the window. :) People want to much from Bryce , forgetting how powerful it already is and theres a huge wishlist of features in some forums that I find laughable. Anyways , to answer the subject question, just keep Bryce easy, stable, cheaper and in the public eye/community(not like some other character animation packages I wont mention ;-) and Bryce will be here to talk about in 2012. Aggree/disagree?...opinions welcome.