"One day if I do go to heaven~ I'll look around and say, 'It ain't bad, but it ain't San Francisco. " Herb Caen Herbert Eugene Caen (April 3, 1916 – February 1, 1997) was a Pulitzer Prize-winning columnist working in San Francisco. Born in Sacramento, California, Caen worked for the San Francisco Chronicle from the late 1930s until his death. Caen gained fame with his column "It's News to Me," which was first published July 5, 1938. His columns were known for their dry wit and their author's intimate knowledge of the happenings in his city. Caen had a considerable influence on pop culture and its language; most notably, he coined the term "beatnik" in his April 2, 1958 column and popularized the word "hippie" during San Francisco's 1967 Summer of Love. He also playfully popularized many other (if more obscure) concepts and terms, such as Frisbeetarianism. To reflect the multiculturalism and exotic character of San Francisco he coined the term Baghdad by the Bay, and often referred to San Francisco that way. Wiki.