Santa Monica Seafood Banners by JohnPelico

2D • Illustration • posted on Dec 31, 2012

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Description

Hello Rendo Here are a few of a series of banners I illustrated for Santa Monica Seafood. I also designed the logo which slightly resembles the Famous "Santa Monica Pier" sign. The first banner shows line art only which is what I presented to the client before coloring in Photoshop. These were used in a campaign to completely upgrade their look and product. Thank you for viewing. John Pelico

Comments (8)

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BecSchm

8:52AM | Mon, 31 December 2012

These are great! I imagine that your client was very pleased!

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mikeerson

9:25AM | Mon, 31 December 2012

Half a life time ago I created so many ads and logs that I could take our yellow pages and open to a random page and most of the time I'd see something I worked on... thing is, the companies I worked with were not generous in pay and after years of thinking I would be rewarded I finally had to make the decision to walk away. Great looking ads ya got here. I like the line art and the colorful art in the last one the most. the two lower banners in the first two I'd change and the last ad OF is too big, would of made that smaller and maybe stacked - it's bigger that Variety - and that is the main thing you want to sell... I'd like the ads, I'm just trying to give some constructive views to help in future ad campaigns. Design is Classic and if I were to compare it to what comes to mind - Caprice Sun. It's been a real treat seeing these pieces of work, I love ad and logo design and I rarely see it here - it was a treat, hope you post more in the future.

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