Yes, two more things.

1. A little flavor text or background information. Don't include a novel, but a paragraph or two is nice, shows you've put some thought into it, and gets some creative juices going.

2. RESEARCH! Oooh, dear. I know too much about Japan, the "Old West" era, and ancient Greece and Rome to really enjoy some of the recent store themes and releases. Every time I see a kimono that flares at the bottom or a tunica with sleeves, I fall over and die. (And every time I see a woman in a toga, I crack up laughing. Only one kind of woman wore a garment similar to a toga.... And it wasn't the upper class.) Give me something authentic, or at least point to your references and explain why you had to deviate from authentic for technical reasons, and I'll love you forever.